ComRes interviewed online a representative sample of 1,004 GB adults living in the 40 most marginal constituencies where the Conservatives and Labour shared first and second place between them at the last General Election in 2010. Of these 40 constituencies, 25 currently have a Conservative MP and 15 currently have a Labour MP. Each constituency is represented in the sample equally, with results weighted to be representative of all adults in all 40 constituencies as a whole. Data were also weighted by past vote recall. Fieldwork took place from 31st January – 10th February 2015.
“We were so pleased with the results of the polling we commissioned through Savanta ComRes. Katie and her team were a steady hand of expertise throughout the whole process and worked quickly and professionally to meet our deadlines. The polling provided us with a hook that was instrumental in enabling our campaign to take light more quickly and gain a wider reach.”
Home for Good
“I would have absolutely no hesitation in recommending Charu, Rachel, and the rest of the Savanta ComRes team to any colleague who is interested in commissioning some polling. At every stage of our research with NHS leaders (from designing the questions, finding the right sample, going to field, analysing the results, and checking that we represented the findings accurately in our report), the team at Savanta ComRes were just brilliant – professional, responsive, expert, and enthusiastic about helping us achieve what we were after. I will definitely be working with them again in the future.”
Faculty of Public Health
“Savanta ComRes led a very substantial and complex data project for us with really expert advice and guidance to make sure we got the best possible quality data. With the help and support of Savanta ComRes consultants and in house data experts we managed to put together a potentially very difficult project on time and to the highest quality. They understand their clients and what matters to them."
Centre for Social Justice
Savanta ComRes were an absolute joy to work with. We needed a punchy poll-based story for the launch of the latest phase of our Choose Psychiatry recruitment campaign and Savanta ComRes delivered that in buckets, with the story getting national television, radio and print coverage as well as online.
The Royal College of Psychiatrists
Savanta ComRes help us produce data that our members value and allows us to communicate effectively to policymakers and the media about issues that are important to recruiters.